Product Studio

We turn technology into products.

Paya Hub is a company active in product development, building and developing digital and intelligent products by combining technology, data and AI.

Transforming Ideas & Tech into Real Products

Paya Hub is a tech product development studio that combines engineering expertise, data, and artificial intelligence to accompany problem-driven ideas from ground zero to market entry and economic value creation.

4 Specialized Tech Domains Growth & Commercialization
Learn More About Paya Hub

AI & Computer Vision

Computer Vision, machine vision, intelligent data analysis, and machine learning algorithms for process automation.

Internet of Things (IoT)

Connecting devices, real-time sensor monitoring, environmental data collection, and scalable cloud infrastructure.

Software Development

Engineering scalable, high-speed digital platforms and services compliant with modern standards.

Data & Advanced Analytics

Turning collected data into management insights, decision-analysis dashboards, and predictive models.

Paya Hub Products & Ventures

A collection of tech products in AI, IoT, and software engineering

Smart Agriculture / AgriTech
Growth
Behinab

Behinab

Smart Agriculture, Precision Decision-Making on the Farm

Smart farm monitoring and management system that analyzes environmental and crop data to provide precise decisions for irrigation, spraying, and farm management.

+50
Covered Farms
35%
Water Reduction
25%
Pesticide Reduction
Business Process Management (BPM)
Active in Ecosystem
Afraz

Afraz

Design, Automate, and Manage Enterprise Processes

Afraz is an integrated platform for designing, automating, and managing enterprise business processes. It combines workflow management, dynamic forms, business rules, and administrative tools to streamline the development of process-driven applications.

BPMN 2.0
Process Modeling Standard
4+
Core Process Engines
3
Interface Languages
AI / Education & EdTech
Growth
Fra

Fra

Smart Assistant for Education and University

Smart educational and academic assistant helping students and universities in learning, information access, and academic workflows.

+5,000
Active Students
+50,000
Questions Answered
92%
Response Accuracy
AI / Computer Vision / Smart City
Advanced
Rahbin

Rahbin

Smart Urban Traffic Monitoring with Computer Vision

Smart urban traffic monitoring system that analyzes images from cameras using computer vision technologies to automatically evaluate traffic conditions.

+200
Connected Cameras
95%
CV Detection Accuracy
+10M
Daily Analyzed Frames
Accessibility Tech / AI / Cloud Platform / IoT
Growth
Neeyan

Neeyan

Smart Communication & Services Platform for the Deaf

Smart platform facilitating communication, service access, and rapid emergency response for deaf and hard-of-hearing individuals.

+1,500
Deaf Users Served
+800
Interpreter Dispatches
+300
Emergency Requests Handled

Deep Engineering Solutions;
From Idea to Commercialization

By combining computational intelligence, connected hardware, and software engineering, we custom build and commercialize innovative products.

01 // AI & VISION

AI & Computer Vision

Real-time edge image processing, industrial computer vision, defect detection, and predictive intelligent models.

02 // IOT & TELEMETRY

Internet of Things (IoT)

Wireless online monitoring sensors, custom hardware boards, LoRaWAN protocol, and industrial communications.

03 // SOFTWARE

Cloud Software Development

Distributed microservice architecture, high-speed admin dashboards, data security, and modern interfaces.

04 // ANALYTICS

Data & Advanced Analytics

Big data pipelines, sensor time-series data processing, and smart decision-making dashboards.

Product Growth Path

From initial idea to scalability — every product is in one of these four stages

Step 1 • 1 to 2 weeks

In-depth Evaluation & Startup Idea Validation

Before heavy development costs, your idea is evaluated technically, financially, and competitively to form a precise roadmap.

Comprehensive Market Size Analysis (TAM/SAM/SOM)
Technical Feasibility Assessment & Key Risk Analysis
Business Model Canvas Design
MVP Roadmap & Unique Value Proposition (UVP) Definition
Stage Output & Deliverables
Validation Document & Technical Roadmap

Includes competitor analysis, system architecture proposal, budget estimation, and detailed timeline for MVP phase.

Submit Idea for Evaluation
Step 2 • 4 to 8 weeks

Agile Design & Development of Minimum Viable Product (MVP)

Paya software engineering team builds testable real-user MVP products using modern tech standards in minimum time.

Modern & User-Friendly UI/UX Design
High-Performance Frontend & Backend Development
Security Audits & Database Optimization
Cloud Infrastructure Setup & Stable Deployment
Stage Output & Deliverables
Functional & Market-Ready Product

A complete, tested web or mobile app ready for your startup's first wave of real users.

Order MVP Development
Step 3 • 4 to 6 weeks

Market Launch & Initial User Acquisition (Go-To-Market)

Executing targeted marketing strategies, launching digital campaigns, and monitoring user behavior to achieve Product-Market Fit.

Digital marketing campaigns and initial acquisition
Conversion Rate Optimization (CRO) and analytics
User feedback collection and retention
Product enhancement based on real data
Stage Output & Deliverables
User flow and revenue model validation

Achieving key performance indicators (KPIs), validating sales hypotheses, and preparing exponential growth.

Request Marketing Consultation
Step 4 • Growth & Scaling

Fundraising & Nationwide Scaling

After product stabilization, preparing fundraising docs, connecting with VCs, and rapidly scaling team & infrastructure for market share.

Pitch Deck preparation and investment financial model
Direct connection with VC networks and angel investors
Organizational structure development and talent acquisition
Upgrading technical infrastructure for million-user scale
Stage Output & Deliverables
Scalable Business & Fund Secured

Establishing industry leadership, achieving high startup valuation, and entering rapid regional growth stages.

Fundraising & Growth Session

We are ready to turn your idea into a business

We are ready to turn your idea into a leading business. Upload your initial files and send them to the evaluation team.

File Submission Guide

What files can you submit?

For detailed evaluation by PayaHub investment team, submitting at least one of the following documents is recommended:

Pitch Deck File

PDF / PPTX

Team introduction, problem, solution, target market, and value proposition

Financial Flow File

XLSX / CSV

Revenue, cost, and cash flow projections for the next 3 years

Business Model Canvas File

PDF / DOCX / ZIP

Standard Business Model Canvas or supplementary project files

Direct Support Email: info@payahub.ir
Phone Consultation: +98 913 307 7460

Your request and files have been successfully submitted!

Paya Hub expert team will review your idea and uploaded files and contact you within 3 business days.

Idea Submission and File Upload Form

Complete your details and upload your idea files.

Submissions Open

Partner & Entrepreneur Testimonials

Those who have walked this path with us

Frequently Asked Questions;
Transparency in Building

Everything you need to know about partnership models, IP protection, investment structures, and technical support at Paya Startup Studio.

Have a question not listed here?

Rapid Response Evaluation Team

If your project has unique requirements or needs technical discussion, our experts are ready for consultation meetings.

Send Message or Meeting Request

Unlike accelerators with short temporary batches or traditional investors providing only funding, Paya Startup Studio acts as an operational co-founder by your side. From day one, we provide complete engineering infrastructure (hardware, software, AI), specialized teams, and capital to take the product from build to commercialization.

Yes, absolutely. All documents, technical specifications, and proposals received via the submission form or in-person meetings are protected under strict legal protocols and formal Non-Disclosure Agreements (NDA). Intellectual property remains fully owned by the idea creator and founding team until mutual agreement and formal contract execution.

We provide advanced hardware design and testing labs, IoT and sensor infrastructure, high-performance Edge AI and computer vision compute servers, cloud development frameworks, and senior software engineering and UI/UX product design teams at the highest industrial standards.

Our partnership model is based on genuine value creation and alignment of interests. Equity percentages are determined based on the project entry stage (initial idea, MVP prototype, or operational product), allocated technical resources, and capital invested, outlined within a transparent Founders' Agreement.

Our main focus is on Deep Tech with industrial commercialization potential. Technical innovation, target market size, product scalability, and most importantly founder expertise, passion, and commitment are the core pillars of our evaluation committee.

Initial review of proposals takes 3 to 5 business days. If aligned with studio criteria, a technical interview is scheduled, and within 1 to 2 weeks we enter roadmap planning, feasibility testing, and formal partnership contracting.

Ready to talk about building your next product?

Paya Hub evaluation, tech, and investment team is always ready to connect with founders. Contact us now.

Studio Office

Unit 107, Center of Entrepreneurship, University of Isfahan, Isfahan

Email Address info@payahub.ir